BILINGUAL MARKETING CREATIVE
PALOMA GAMERO
Connecting brands with multicultural communities through visual storytelling.
About
Hey there! I'm a bilingual marketing professional with 2 years of experience as a Digital Marketing Associate, working with brands to reach diverse audiences across the United States. I manage business accounts at Fresco Marketing while completing my B.S. in Marketing and Professional Selling at the University of Kansas (Class of 2026). My work includes custom graphics, photo shoots, commercial video production, brand management, and bilingual campaign strategy.
English (Native)— Spanish (Native)— German (Advanced)
Selected Work
PAST PROJECTS
El Torito I & III
Ethnic SupermarketEl Torito I & III are community-based supermarkets serving multicultural neighborhoods. As Account Manager, I create and manage social media content for both locations, including posts, stories, reels, community interaction, and campaign execution. My work has generated over 9,000 organic views on Reels and more than 700 comments on high-performing posts, while supporting in-store sales.
Sido's Cuisine
Local RestaurantSido's Cuisine is a locally owned restaurant in Kansas City. As Account Manager, I managed social media content including posts, stories, reels, community interaction, and campaign execution. I also developed the brand board, defining brand elements such as colors and fonts to establish visual consistency across social content and marketing materials. During this time, the brand expanded to three locations, strengthening its local presence.
El Mercado Fresco
Fresh MarketEl Mercado Fresco is a community-based supermarket serving multicultural neighborhoods. As Account Manager, I lead social media strategy and execution, managing posts, stories, reels, community engagement, and campaign rollouts. My work has driven strong organic performance, supported in-store promotions, and helped increase visibility and engagement for the brand across platforms.
World Fresh Market
Grocery & Fresh FoodsWorld Fresh Market is a community-based supermarket known for offering a wide variety of international and culturally diverse products. As Account Manager, I manage social media content for the brand, including posts, stories, reels, community interaction, and campaign execution. My work has generated more than 10,000 organic views on Reels while supporting in-store promotions and increasing local engagement.
Video Content
Reels & Campaigns
Career
Experience
Fresco Marketing
Marketing Associate
Jun 2025 — Present
Kansas City, MO
- — Manage 10 business accounts for major ethnic supermarkets in Kansas City
- — Develop bilingual (EN/ES) marketing campaigns to boost engagement and sales
- — Design custom graphics for each store, collaborating closely with clients
- — Organize photoshoots and direct commercial videos for marketing ads
The University Daily Kansan
Sales Team
Sep 2025 — Present
Lawrence, KS
- — Collaborate with the sales team to identify and reach out to potential clients for advertising opportunities
- — Gain hands-on experience in client communication, relationship building, and marketing strategy
Hispanic Business Student Association
Marketing Director
Aug 2023 — Present
Lawrence, KS
- — Create promotional materials: flyers, posters, and digital graphics
- — Lead and execute comprehensive marketing campaigns for events
- — Communicate strategies to team members and stakeholders
KU Peruvian Student Association
Marketing Director
Jan 2023 — Present
Lawrence, KS
- — Execute campaigns raising awareness of association events and initiatives
- — Manage social media platforms, creating and scheduling content
- — Design eye-catching graphics and visuals to increase engagement
Skills & Tools
Education
B.S. in Marketing
Certificate in Professional Selling
University of Kansas
Graduating May 2026 — Lawrence, Kansas — GPA 3.3